Percepta

Percepta uses proprietary AI technology to analyze existing security camera feeds and alerts employees of shoplifting incidents. It leverages cutting-edge pose estimation tech to anonymize demographic features of shoppers. Its AI is trained to take race, gender, and age bias out of the equation. Unlike other solutions, Percepta preserves shoppers' privacy and mitigates bias. The company was founded in 2019 and is headquartered in Philadelphia, Pennsylvania.