Because Market

Because is a high growth, direct-to-consumer personal care company focused on older adults. We started in 2017 with a simple idea - to make it easier for our families to get the products they needed. Today, we are on our way to becoming the #1 trusted brand for older adults, with the goal of helping millions lead vibrant, independent lives. We’ve raised over $40M in funding from top VC firms including INDEX VENTURES and KHOSLA VENTURES, and are grateful for the support of our customers, partners, and investors.